Your brand and website are important touchpoints in the customer journey to show potential customers who you really are. For the rebrand and redesign of the Longview Storage website, we knew we needed to represent their cheerful personality. The Longview staff aren’t just buzzing their customers in and out of the gate - they’re a friendly bunch that go out of their way to make sure customers feel safe, happy and satisfied.
For the logo refresh, Cfx simplified the parts and pieces of the existing logo to a cleaner, more modern mark. It’s important to us that we keep brand equity where it’s valuable during a redesign, so we kept their existing blue and added a bright accent color to complement the palette.
The new website is bursting with personality, from the fun animation populating with colorful storage items to the whimsical illustrations showing just how big a 10x10 unit really is. We also added a helpful size guide with examples to answer the most common question storage customers have: “What size unit should I rent?”
